As the founder of a Franchise Development Firm, I spend about 30% of my day working on the business of franchise development and 70% of my life talking about Lead Generation.  Nothing happens in franchising without that first lead, sales people cant close, real estate brokers can’t secure sites, and construction guys can’t build.  Thus, “IT’S ALL ABOUT THE FRANCHISE SALES LEAD BLOG” is born.

Each week, I will feature different war stories regarding lead generation.  I’ll also invite other franchise veterans to share key tactics and strategies.  Participation is key to breaking the code in lead generation, so please  . . .  comment with your wounds, victories, and cost per leads analysis.

This entry was posted on Tuesday, February 10th, 2009 at 1:40 pm and is filed under Franchise Lead Generation. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.